Submarine cable systems are essential for global connectivity, but their protection depends not only on regulatory frameworks or technological advances - it also relies heavily on relationships built at the local level. One of the most overlooked but critical tools in submarine cable governance is the cable awareness campaign, which aims to inform about the location and importance of specific submarine systems in a territory. 

The presence or absence of a Non-Disclosure Agreement (NDA) among submarine cable owners or with suppliers does not guarantee a problem-free operation — but it can significantly reduce risks. Think of it like owning a luxury home: installing a security system will not prevent every break-in but publicly announcing that you do not have one is an open invitation, even to the most amateur thief.